I always prefer WordPress as a content management system because it is fast, well optimized, and easy to use. It has the greatest potential for SEO optimization, and there are many plugins available to simplify the process. However, computers are not yet advanced enough to write attractive headlines or select the right keywords, so it is important to perform those steps manually. WordPress does need SEO, but plugins can help make it easier.
Keep reading to find out what steps the CMS can do for you and which ones you will have to do yourself. Redirecting new equivalent URLs is a good practice, but creating fake content, redirecting to the homepage, using robots.txt files, and disavowing URLs can make it harder for search engines to recognize the structure of your site and process it correctly. Canonical URLs are integrated into WordPress, so you don't need an SEO plugin to manage this. If you have a text editor or an HTML editor, then you have everything you need to edit a robot.txt file or update an htaccess file. WordPress has a number of default functions available to help improve SEO, such as titles, headings, tags, categories, etc.
SEO plugins are useful for users who have little or no skill with coding or WordPress. However, there are far fewer features offered by all-in-one WordPress SEO plugin solutions. Some plugins have an option that allows you to remove the “category” base from category pages. WordPress became popular in many ways due to its inherent SEO features and extensibility. When you upload an image from your WordPress dashboard, WordPress creates a single page for the image.
It also offers a number of plugins that allow easy editing, publishing and search engine optimization. Many themes contain SEO features such as schema markup, navigation of breadcrumbs, Open Graph metadata, etc. If you don't mind getting your hands dirty and editing your WordPress files to add some code, then you can definitely end up with an SEO plugin. Good article and WordPress is definitely the best platform for SEO because it is a very good content management system. Since an SEO optimized website means better ranking opportunities, yes, WordPress sites do rank well.
And of course, they're still relevant considering that WordPress has introduced Sitemaps and lazy loading in its latest releases and could even include more SEO features in the future.