Listen, it's not completely false to say that WordPress is better from an On-Page SEO perspective. But if you take people's words at face value, you'll be very disappointed when your website doesn't automatically magically appear in the first search results. There's a lot more going on with SEO than what website builder to use. Since its launch in 2003, WordPress has never stopped growing.
In fact, it now powers 34% of the web. WordPress is the most popular CMS. Nowadays, users around the world create WordPress sites, from small business owners, who want to expand their online businesses to authorities in different niches. More specifically, 42.2% of websites on the Internet work with WordPress.
On the other hand, optimized images can speed up page load time, improve the user experience, and offer additional positioning opportunities. A bad user experience can be anything from poor web design to poorly structured content and images that aren't relevant to copying. Google can understand how good the user experience of any website is based on metrics such as bounce rate, average time spent on a page, shopping cart abandonment, etc. It's important that you keep track of these metrics and you can do so by consulting your Google Analytics account.
However, with a good user experience, you can keep your visitors on your site longer and more engaged with your content. So, what Google Analytics metrics indicate a good user experience? To make sure everything works and loads smoothly, you can check the speed of your site in Google's PageSpeed Insights. The PageSpeed score includes reporting data on two essential speed metrics, DomContentLoaded (DCL) and First Contentful Paint (FCP), as well as data from Chrome's User Experience Report (CruX). They help evaluate page performance on both desktop and mobile devices, and offer suggestions on how to improve it.
WordPress SEO is an optimization of your WordPress website and SEO by itself is the process of ranking and increasing your ranking using SEO factors. Power everything from small blogs to multi-million dollar conglomerates. Hell, even the White House website works with WordPress. Finally, Wix sites load slower than their WordPress counterparts, making them suboptimal in that regard from an SEO perspective.
And it's common knowledge that you need an SEO plugin (not necessarily YOAST) to optimize a WordPress site. Both Wix and WordPress are quite good for on-page SEO and allow you to easily create meta titles, meta descriptions, headings, subtitles, custom URLs, and image alternative text. The article covered the best themes that help to optimize the WordPress website from the point of view of SEO. Good article and WordPress is definitely the best platform for SEO because it is a very good content management system.
You just need to install one of the many free SEO plugins that are available for WordPress and then add them. Before reviewing WordPress's control over on-page SEO factors, let's review some of the platform's SEO highlights (and negatives). When setting up a new WordPress website, there is a set of optimizations and settings that need to be done to maximize the SEO of each and every page and post that is created on the site. After reading other Wordpress SEO tutorials, you've probably heard enough about leaven and toronto marketing consultant greenlight for a lifetime that it barely works.
Finally, WordPress allows you to modify your code, in case you or your developer finds SEO updates you want to make. With YOAST installed, you'll have full control over the SEO title and meta description of each post and page on your WordPress site. If there is one factor that affects SEO performance more than any other on a WordPress site, it is the choice of theme. Both are solid selections that will allow you to control most of the technical SEO factors that you can't set up on a new WordPress installation.
When you don't add metadata manually, a plugin such as Yoast SEO or All in One SEO will get the necessary information from the title and first sentences of your content. . .